3 Simple Steps to Increase Customer Retention

by Rishi Shah on May 4, 2011

Comic that shows keeping old customers is way easier

Comic by Ted Goff

The awesome guys at Blogtrepreneur let me do a guest blog post on their site about simple ways to increase customer retention.

I go into examples of things that have worked for me as well as examples of what other companies are doing really well. Here is a quick summary of what I talk about:

* How Walmart pays someone to say hello to you right when you walk in
* How PhotoJojo sends really great emails on fun things to do with your camera
* An email template you can use to make a customer feel special right when they sign up.
* And many more examples (DailyBooth, AirBnB, Reddit, Meetup.com, Twitter, SaaS Businesses). See the full post here.

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{ 2 comments }

Anon May 4, 2011 at 12:52 PM

Awesome post Rishi! The email template you have is really short… under 3 lines. Is this something you have tested?

Rishi Shah May 4, 2011 at 12:53 PM

Thanks for the compliments. Yes this is something I have tested. Emails 3 lines and under gets way more replies.

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