SEO Growth Hack: Piggy-Back For Fast Rankings

by Rishi Shah on October 29, 2012

This guest post is by Pete Kennedy – SEO and Adwords Coach at Main Street ROI. Pete has personally taught me everything I know about up-selling, SEO, conversion funnels and Sales Copy. I invited him to GMA to teach my readers about growing with SEO.

The Myth

You’ve probably been led to believe that it takes months to get a first-page Google ranking, but this simply isn’t true. In this post, I’m going to share a simple SEO tactic to get first-page rankings in as little as 1 week.

When most people think about SEO, they typically only think about getting their own website to rank in Google. But when you publish content on high-authority websites, you can get ranked in Google much faster.

What is a high-authority website?

A really big website that gets a lot of traffic. Like YouTube, Facebook, and Scribd.

Here’s why leveraging high-authority websites works:

It takes a lot of time and effort to build up your website’s reputation (attracting links, etc). But when you publish content on a high-authority website, you piggy-back on that site’s reputation.

Follow These 2 Simple Steps

Step 1. Identify your target keywords

You’ll have the best luck if you target 3-5 word “long-tail” keyword phrases, so you face less competition for the top spots in Google. Use Google’s keyword tool to identify these phrases. You can also use this “piggy-back” strategy to dominate the first page for your personal name or company name keywords.

Step 2. Publish content on high-authority sites

It’s really easy. All you have to do is include your keyword early in the title of your content, and you’ll often start ranking in Google in a matter of days. Here’s a list of high-authority websites where you can publish content:

Video websites

Press release websites

Social networking sites

Doc sites 

In addition, you can publish guest posts on high-authority blogs, get interviewed on internet radio shows (e.g. blogtalkradio.com), and the list goes on and on…

Example #1: Google Adwords Checklist

We wanted to get ranked for the long-tail keyword Google AdWords Checklist. So, we created a post on our blog, and we also created a YouTube video. As you can see below, the YouTube video ranks #1 in Google, and our blog post ranks #2:

The video started ranking on the first page of Google in a matter of days.

Example #2: Main Street ROI Brand Reputation

We’re also using this “piggy-back” technique to establish our brand reputation. When you Google our company name, Main Street ROI, our content fills up the entire first page of Google’s results.

I recommend you create branded pages on authority websites ASAP, so dominate the first page of results when prospects, customers, partners, and journalists are checking you out in Google.

I’m assuming you provide top-quality products and services and you have a solid reputation. But as you grow you’ll probably have some disgruntled (or outright crazy) customers. And you’ll probably get some complaints and bad reviews online at some point or another. It’s almost inevitable. And that’s why it’s never too early to start establishing and protecting your brand reputation.

This “piggyback” tactic is the sort of thing that reputation management companies charges hundreds and thousands of dollars for, but you can easily do it yourself for free.

Days not Months

The bottom line: Stop buying into the belief that you have to wait months to get ranked in Google. Go publish content on high-authority websites and you can crack the first page in a matter of days.

Pete Kennedy is co-founder of Main Street ROI. Want more free SEO tips?  Download Main Street ROI’s Ultimate SEO Checklist. You’ll get 86 expert tips to boost your Google rankings. Get it here: http://www.mainstreetroi.com/ultimate-seo-checklist/

Rishi’s note: if you want to learn more about SEO. I highly recommend Pete’s SEO checklist. There are a ton of people that claim to know SEO but have no clue. Pete is the real deal. I have worked with him closely and highly endorse his products.

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{ 11 comments }

Tammy October 29, 2012 at 4:38 PM

I love the list of sites that you can publish too – thanks for listing those out.

Any others that you can think of?

Pete October 29, 2012 at 4:59 PM

Hi Tammy!

Thanks for your comment.

Sure, here are 3 more:

1. Amazon.com – list a product for sale and put your keyword in the product/listing name

2. Craigslist.org

3. Quora.com

And, actually, Google+ Local is another example… with Google+ Local it’s often possible to get fast rankings on the first page in your city or town within 30 days.

Pete

Rishi Shah October 29, 2012 at 5:48 PM
Ross October 31, 2012 at 6:49 AM

thanks for posting this interesting article. Was wondering, when you user google adwords to select your 3-5 word “long-tail” keyword phrases would this technique also work for if google ranks them as medium/high competition phrases?

Ross

Pete October 31, 2012 at 12:06 PM

Hey Ross –

Thanks for your question. The AdWords “competition” metric is all about advertising competition – it’s not SEO competition. There are a few different ways to go about picking low-competition SEO phrases.

Generally speaking, the longer the phrase, the less competition you’ll face with SEO.

To get a quick view of competition, you can search the keyword phrase in Google (in quotes) with the phrase allintitle: before the keyword phrase, and you’ll see how many pages have that exact phrase in their Title tags. The smaller this number, the less competition you’re facing (e.g. 5,000 is much easier than 50,000)

That doesn’t always give you the most accurate view of competition (you should also take into account the link profiles of the top-ranking results), but it’s a shortcut.

Hope that helps!

Pete

Ross November 1, 2012 at 12:57 AM

thanks Pete!

Sherman January 7, 2013 at 8:37 AM

I am trying to understand how you post your content on these sites. I’m a bit of a novice at this and just trying to learn how to do this. Can you please guide me as to how to blog post on Veoh.com or Dailymotion? Do you have to have a video to do that or?

Pete January 7, 2013 at 11:56 AM

Hi Sherman,

Thanks for your comment!

Veoh.com and DailyMotion.com are video sites, not blog sites. And for the video websites, you’ll upload a video.

Each category of website works a little different. For the press release sites, you’d submit a press release, etc.

But for all of these sites, your real goal is to send people back to your site. So that means you’ll want to include a link in your content back to your website. So in your video or in your press release, you’ll want to point back to your website.

We don’t have a video that outlines step-by-step how to do this strategy, but we’re working on it! We expect to have it ready in the next month or so, and we’ll be sending you an announcement to our email newsletter list about that in the near future.

If anybody reading this isn’t on our email list and wants to be alerted when the “Piggyback SEO” video course is ready, you can sign up here:
http://www.mainstreetmarketingtips.com

Leo Savassi Cleaning January 14, 2013 at 8:42 AM

Pete,
Thank you for sharing this.
Right now I am on the process to dominate 1st,2nd and 3rd places for one of my keywords.
Your tips are helping me on my strategies and I will keep you posted!!

Best Leo

Pete January 14, 2013 at 3:29 PM

Leo, that’s awesome. Glad I’m able to help. :)

Lynnwood Locksmith March 5, 2013 at 12:41 PM

hi Rishi Shah
thank you for the tips i hop its help me whit my website

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