Text Me A Link

by Rishi Shah on May 5, 2011

Screen Shot of Square giving you the ability to text me a link

As soon as I registered for Square they gave me the option to have the download link texted to me. It is actually really hard to find Android apps even when you know the name.

If you are selling a mobile app and you have a website chances are much higher that I’m going to download your app if you text it to me. Making things easier on the user always increases conversion. This is something you can easily pull off with Twilio.

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{ 11 comments… read them below or add one }

Manisha May 5, 2011 at 4:15 PM

The other thing you can do is put up a QR code on your website but yea texting is probably better cuz not every phone has a barcode scanner.

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Rishi Shah May 5, 2011 at 4:25 PM

The QR code reader on my droid never seems to work on the first try.

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Scott May 5, 2011 at 4:21 PM

I think having a phone number field might scare my users off. They could get worried about me spam texting them.

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Rishi Shah May 5, 2011 at 4:24 PM

Yes, you would need to make it very clear that it is 1 of 2 options. They can either get it texted to them or they can click on the icon and download it, like square.

Also, just like email fields you can put some text that says “we will only text you once”.

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May 6, 2011 at 1:22 AM

I’d be pretty paranoid about giving out my number. “We will only text you once” doesn’t mean “you will only receive one text”. I’d suggest adding a second bullet point: “We will not store or share your number.”

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Ish May 5, 2011 at 4:44 PM

Personally I think its becoming more important now, but if you ask most app developer – counting on a website to get downloads doesn’t work well. The conversion is pretty bad so this is a good way to help, but most app devs don’t get downloads from their website.

It is a good point though everyone should be doing this.

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Rishi Shah May 5, 2011 at 5:01 PM

I agree with you.

If you are getting a lot of press chances are they are going to link it to your main website.

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DMC May 6, 2011 at 1:50 AM

Twilio looks great but doesn’t support international.

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Rishi Shah May 6, 2011 at 9:17 AM

Try out http://www.tropo.com like Mark mentioned in the comments.

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Mark Silverberg May 6, 2011 at 5:07 AM

@DMG – Just FYI, Tropo (http://tropo.com/) does support international calling and SMS right out of the box.

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Rishi Shah May 6, 2011 at 9:18 AM

Good call Mark. I have never heard of Tropo. Thanks.

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